Red Army CEO: Last year we were said to have not invested enough, we just invested when we thought it was right

 12:23am, 25 July 2025

Liverpool CEO Billy Hogan accepted an exclusive interview with The Athletic and talked about the club's major signings this summer, but it is still committed to achieving financial self-sufficiency and achieving a "virtuous cycle".

"This is not a night of work, but a result of years of accumulation. We are always committed to building a 'virtuous cycle', working to run the club in the right way and ensuring as much revenue as possible, which obviously helps us to invest more resources into the team, which is very important to us."

"We have achieved success at this point, which is a huge affirmation of the work of football and business teams on a daily basis. We also recognize that as the 20th club to win the English League title, Liverpool is one of the largest clubs in the world, and we want to ensure that the club's style of acting is in line with this position."

" Attracting top stars from all over the world to Anfield to play football, leaving the stadiums in Hong Kong and Japan in China, These are what we expect and hope to do. We have a huge fan base around the world who are eager to succeed, and we are doing our best to win more trophies. "

Speaking of Liverpool's recruitment spending this summer has exceeded 300 million euros, Hogan said: "If you only look at the situation in one summer, the data may be biased. Last summer there were many comments saying that we were not investing enough, and it became a hot topic in the last few weeks of the transfer window. But history shows that during the Fenway management club, we will invest when we think it is reasonable and correct."

" Our strategy has not changed. If you only look at this summer, it may appear to be a bit prominent in the overall investment, but looking over the years, you will find that we sometimes invest a lot and sometimes not. Thanks to Aide Words, Richard Hughes and their team, make sure we can find the right players and complete the deal. "

Liverpool's attractiveness as Premier League champions has also reached an unprecedented level of strength. Hogan said: "This illustrates a status quo of the club, but we all face the pressure to maintain this momentum. This summer, we have the opportunity to bring in world-class players, which makes everyone excited and we all look forward to seeing their performance." In the interview, Hogan also talked about the unexpected death of club player Diogo Jota, who said it was a difficult time for everyone: "The news of Diogo and Andre's unfortunate death is heartbreaking, especially for Diogo's wife and his entire family."

"I They have been helping their families, and we have also seen the emotions and support surging inside and outside Anfield, and not only in the sports world, but even beyond the scope of the sports world. Diogo has had a great influence on people, not to mention he is a great football player, he is even more amazing. "

" Mental health has become a topic that is often discussed within the club at present, and we want to provide support to the players and everyone in the club. After the accident, we immediately took action to ensure that the appropriate support is provided to those in need. Mourning is not a simple and direct process, and everyone has a different way of dealing with it."

The club also recently retired Jota's No. 20 jersey and is discussing with the players' families to hold further commemorations. "The establishment of a long memorial area in Anfield is one of the proposals we are currently discussing, but we will follow the opinions of the Jota family and make sure it is in the right way."

"It was a very difficult time, but the friendly match with Preston provided an opportunity to express our tremendous support, which is very helpful for everyone, and I want to express my sincere gratitude to everyone in this game. Jota is a loved one, he is a very important part of the team, and we all have feelings for someone."

"I also had a few conversations with Slott, who is the leader of the team, and Diogo's evaluation is very accurate, how real he is, talking about living the way he thinks is right, that's how Diogo lives, and Slott showed excellent leadership in the process."